Cookie
Policy.

What Are Cookies

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, remember your preferences, and provide information to the site owners.

Cookies allow us to recognise your device and store information about your preferences or past actions. They help our website function properly, ensure security, and improve your overall experience with MobilitySQR.

How We Use Cookies

MobilitySQR uses cookies and similar technologies for the following purposes:

• Essential functionality — To enable core features like user login, session management, and security protections that keep your account safe.
• Analytics and improvement — To understand how visitors interact with our platform, which features are most popular, and where we can improve our services.
• Functional preferences — To remember your settings, such as language, timezone, dashboard layout, and filter preferences, so you don't have to reconfigure them each visit.
• Marketing and relevance — To deliver relevant MobilitySQR content and measure the effectiveness of our campaigns across platforms.

Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be switched off in our systems. They are usually set in response to actions you take, such as logging in, setting your privacy preferences, or filling in forms.

• Session management and authentication tokens
• Security cookies and CSRF protection
• Load balancing and server routing
• Cookie consent preferences

These cookies cannot be disabled as they are required for the platform to operate securely.

Performance & Analytics Cookies

These cookies help us understand how visitors use MobilitySQR by collecting and reporting information anonymously. They allow us to measure and improve the performance of our platform.

• Google Analytics for page views, session duration, and user flows
• Feature usage tracking to understand which platform tools are most valuable
• Error tracking and performance monitoring
• A/B testing frameworks to improve user experience

Functional Cookies

These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we use on our pages.

• Language and locale preferences
• Dashboard layout and customisation settings
• Timezone settings for accurate date and time display
• Remembered search filters and sorting preferences

Marketing Cookies

These cookies are used to track visitors across websites and display ads that are relevant and engaging. They are set by our advertising partners with our permission.

• LinkedIn Insight Tag for professional audience targeting
• Google Ads remarketing for showing relevant MobilitySQR content on other platforms

Third-Party Cookies

Some cookies on our website are placed by third-party services that appear on our pages. We do not control the dissemination of these cookies. The third parties we work with include:

• Google Analytics (analytics.google.com) — Web analytics and performance measurement. Google Privacy Policy
• LinkedIn (linkedin.com) — Professional audience insights and advertising. LinkedIn Privacy Policy
• Stripe (stripe.com) — Secure payment processing for subscription billing. Stripe Privacy Policy

Each of these third parties has their own privacy and cookie policies. We encourage you to review them to understand how they use your data.

Cookie Duration

Cookies used on MobilitySQR fall into two categories based on their lifespan:

• Session cookies — These are temporary cookies that are deleted automatically when you close your browser. They are used for session management and security during your visit.
• Persistent cookies — These remain on your device for a set period. Preference cookies may last up to 2 years, while analytics cookies are retained for a maximum of 13 months in compliance with GDPR requirements.

Managing Cookies

You have the right to decide whether to accept or reject cookies. You can manage your cookie preferences in several ways:

• Browser settings — Most web browsers allow you to control cookies through their settings. You can set your browser to block or delete cookies, or to notify you when a cookie is being set.
• Browser help pages:
  • Google Chrome
  • Mozilla Firefox
  • Apple Safari
  • Microsoft Edge

Opt-out links:

• Google Analytics Opt-out Browser Add-on
• LinkedIn Advertising Opt-out

Please note that disabling certain cookies may affect the functionality of our website and your ability to use some features of the MobilitySQR platform.

Do Not Track

Some web browsers transmit "Do Not Track" (DNT) signals to websites. MobilitySQR respects DNT browser signals where technically feasible. When we detect a DNT signal, we limit our use of analytics and marketing cookies to the extent that our systems can honour the request.

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices. Any changes will be posted on this page with an updated "Last updated" date.

Where changes are material — such as introducing new categories of cookies or new third-party providers — we will notify you via email or through a prominent notice on our platform before the changes take effect.

Contact

If you have any questions about our use of cookies, please contact us at:

info@mobilitysqr.com